Carry1st, a prominent game publisher and digital commerce platform based in South Africa has made waves in the African gaming industry with its innovative approach. Now, with a strategic investment from the Sony Innovation Fund: Africa, Carry1st is poised to elevate gaming experiences across the continent.
Established in 2018 and headquartered in Cape Town, Carry1st specializes in mobile game publishing, catering to the burgeoning market of African smartphone users. With a diverse portfolio of games and a focus on enhancing monetization through its payment system and online marketplace, Carry1st has become a key player in shaping the African gaming landscape.
Meet the Team
Led by CEO and co-founder Cordel Robbin-Coker, Carry1st boasts a talented team dedicated to driving innovation and growth in the gaming industry. Their strategic collaborations with major players like Activision, Supercell, and Riot Games have propelled the company to new heights.
Backers and Investors
Carry1st has garnered significant support from notable investors, securing over $60 million in funding since its inception. Backers include industry giants such as Andreessen Horowitz, BITKRAFT, Google, Riot Games, and Nas, highlighting the confidence in Carry1st’s vision and potential.
Utilizing the Investment
With the strategic investment from the Sony Innovation Fund: Africa, Carry1st plans to further expand its reach and offerings within the African gaming market. The undisclosed investment amount will fuel initiatives aimed at driving innovation, improving user experiences, and expanding partnerships.
Benefits for the Industry
Carry1st’s collaboration with the Sony Innovation Fund: Africa signifies a significant step forward for the African gaming industry. By leveraging Sony’s expertise and resources, Carry1st aims to unlock the untapped potential of the African gaming market, providing players with access to high-quality games and driving economic growth in the region.
The partnership between Carry1st and the Sony Innovation Fund: Africa holds immense promise for the future of gaming in Africa. With a shared vision of fostering innovation and growth, the collaboration is set to elevate gaming experiences, empower local talent, and showcase the vibrant gaming culture of the continent.
For more exciting news and updates on the latest developments in African gaming and technology, subscribe to our newsletter today!
Q1. What sets Carry1st apart in the African gaming industry?
Carry1st’s focus on mobile game publishing, strategic partnerships with industry leaders, and commitment to enhancing monetization through innovative solutions distinguish it as a trailblazer in the African gaming landscape.
Q2. How will the investment from the Sony Innovation Fund benefit Carry1st and the African gaming market?
The investment from the Sony Innovation Fund will enable Carry1st to expand its offerings, improve user experiences, and drive innovation within the African gaming market, ultimately providing players with access to a wider range of high-quality games and driving economic growth in the region.